Self-publishing enables the writer to control every aspect of the creation and promotion of their book. It’s an appealing option for creative people who have the confidence and time to undertake such a large task.
Publicity is that elusive thing that can make or break your book – in all sorts of ways! Learning to promote you and your book is something that can take a bit of “re-training” for most new authors (and many old-timers too).
New authors often have the misconception that they will sell a million books and be wealthy for the rest of their lives. But the book is just the beginning; authors shouldn’t put all their eggs in one basket—better to use the egg to hatch more golden egg-laying geese. One book can lead to a product line and multiple streams of residual income.
Five simple tips to help you get started.
Working with a distributor gives you the advantage of having your book accessible to multiple stores across the country. The costs incurred are worthwhile in the long run.