If only a tenth of a relatively small percentage of all “Facebookians” became your loyal readers, you could easily attain the Ultimate Author Dream: Writing the books you most want to, while netting the royalties associated with authors who are mega famous.
A blog, as with every part of your marketing, has but one main purpose. It’s to raise awareness of you and your books and novels.
Marketing, especially book marketing, takes place on two fronts. First, the front that helps us find new readers. Second, the front that helps us keep the readers we already have.
You’ve heard the numbers. Over a million new books were published last year, in this country alone. The numbers for 2010, when tallied, will be even more daunting. And that’s not including eBooks.
Everything You Do Online Reflects on Your Book: Make Sure That Reflection Is Professional