In life, the winners are separated from the rest of the pack by a determined and persistent attitude that keeps them moving forward despite obstacles. In the arena of self-publishing a book, many popular authors did not reach the level of success they have now by simply being wealthy or having a huge network of connections. Most of them were just ordinary people who, through literary talent and keen business sense, were able to become triumphant.
If you want to self-publish your book, you can become successful yourself if you emulate some of their essential traits:
1. They have an entrepreneurial bent.
These people understand that when they decided to publish a book on their own, what they were doing basically was starting their own business. They realize that self-publishing is not a simple venture at all; they will not just produce their own books but also keep track of its sales, record their expenses and revenues, and take the lead when it comes to strategizing and implementing marketing campaigns.
2. They are technologically-inclined.
They know that one reason why self-publishing has become wildly successful especially in recent years is because of technology. Now, more than ever, it is easier for an aspiring author to produce and release books because of devices and innovations like e-readers, e-books, and social media channels, among others. Thus, they recognize that they need to be on top of the latest technological developments as these are tools that they can use in their climb to the top of the literary heap.
3. They possess, or learn to develop, good organizational skills.
Again, because they are basically running a business they need to attend to a lot of things. For instance, schedules and timelines must be set and met, records must be made and kept, and every aspect, even the smallest details, must be dealt with in a professional and timely manner. They don’t get overwhelmed with all these challenging tasks because they make time to organize their processes.
4. They have good interpersonal skills.
A great part of their success as self-publishers relies on their ability to create and strengthen connections not just with their target audience, but also with their contacts, peers, and other entrepreneurs like themselves. It really helps if one is naturally outgoing and socially skilled as it will help them make a mark in the competitive self-publishing world.
5. They are, literally, jacks of all trades.
They are not just authors. As self-publishers, their job description includes being content producers, marketers, and salespeople. In some cases, they even take on editing, designing, and layout duties. Even if they do not know how to do all these things, they must at least know where to find the right people who can provide these services.
6. They have confidence in their abilities and in their work.
Although the previous traits are very important to have in people who want to start their own small publishing companies or release their own literary work, there is still one trait that is extremely crucial: confidence. Successful people believe in themselves and in the value of their output.
Simply put, self-publishers take on a lot of responsibilities and so many things are required of them. Do you have what it takes?
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